What's in a name?
Thu Jul 11, 2013 9:36 AM
Does your name determine how successful in business you are? Many UK professionals think so, according to new research, says Matt McAllister
In total, over one in ten (12%) of employees who took part in Officebroker.com’s survey said they believed their name was holding them back from progressing in their careers.
Those with certain names, such as Wayne and Kayleigh, said they thought this had a negative effect on their job prospects. These respondents told researchers they believed traditional names were more beneficial to a person’s career.
The results of the study bore this out, with conventional names such as David, Sarah and Mark proving more likely to be in management positions than those with ‘modern’ names like Chantelle and Ryan.
“It really shouldn’t make a difference but when we meet someone new we do unconsciously categorise them by their name,” said Officebroker.com spokesman Simon Jones. “Our study showed that happens in the workplace and may even hamper career prospects in certain professions.”
Jones added that traditional sectors such as law and insurance tend to value more conventional names, while sectors perceived as being more “youthful”, such as marketing or sales, seem to be more open-minded in accepting modern or unusual names.